Post Regarding New Addition to AAEC

We just wanted to say, "Job well done!" The addition of the Rui Martins "Process for Success" 2 day course to the 3 day "High Performance Profitability in the New World of Automotive Maintenance" course by Bob has been much anticipated and very much valued. It truly has brought everything that Bob has been teaching together.

We can not say enough about the time and work involved in bringing such an amazing course together and how fortunate we are to have such knowledgeable and dedicated individuals behind us and the AAEC BEST concept. It just makes sense for these courses to go hand in hand.

Again, we did not know what would be in store for us, but were more than pleased with what was presented and how it was presented. We are no longer looking at the cost of such courses, but rather the importance of the course and the education that we all will gain from them. It is very important to have access to such courses. It also provides for an opportunity to be in a place outside of the work atmosphere and "bonding" with one another and having the chance to build relationships with our peers. The feedback from our staff was very positive. It was like a light went off in their heads. They finally understand what we are trying to accomplish and what we need to do to reach our goals. They could relate to Rui because he has been in a shop and he knows what goes on. They understand the processes of proper vehicle inspections, documentation and reporting procedures back to the front counter. They also understand the roles of the front counter and the processes that they have. We realize the importance of the roles that each one of us plays and we all know what that role is and that we must all be on the same page and reading from the same book to succeed. We "all" realize the importance of communication and how those lines must remain open because even the smallest breakdown can be detrimental. It is so important to have "every" member of our team go through the management training courses. We must set an example and walk, talk, live and breathe by that. We must make sure that our vision is clear, that we have the ability, motivation, resources and checks and balances in place to make change possible. If just one of these is missing, we end up with confusion, anxiety, frustration and a lack of confidence and our credibility is lost.

Rui is an amazing individual who is so passionate about this industry and wanting to see the necessary changes so that we can still have an Aftermarket in the future. This was very evident when he visited our shop to do an on site critique. We can not put into words what we took from spending that day with him. He was bursting with enthusiasm! He would be out in the back shop with our technicians and then would be almost running into my office to show me where we could be capturing more billed hours and then he would photocopy papers and go back out into the shop. He would relay the information to the techs and you could just see lights going off. It was an experience we will not soon forget. In fact, he came into my office so many times, that I had to tell him he was beginning to make me feel bad. All the money that we had "left" on the table that day, never mind over the years, we could very well have been retired years ago! It wasn't like we weren't getting the vehicles into the shop or doing the inspections, we were not billing for the work that we had performed. This was not something that we had ever done properly. Oh, if we could turn back time...

It is very important to be able to have the mathematical equations and know the numbers of your business and what they mean to your business and to your bottom line. That is why it is so imperative to have Bob's course and to understand the mathematics first. The math does not lie!!!!

We are so blessed to be a part of the AAEC BEST concept and cannot say enough about the value of having a Coach and Mentor such as Bob who is so committed to bringing about change in an industry that does not want to change. If only more people would see what his "vision" is and believe that it can happen. We believe and we know that it works. We are proof that it works. We know that this journey will have it's ups and downs and we are excited with the addition of another remarkable man, Rui Martins. We know that he has a huge heart, is very passionate and you can tell by talking to him how much he loves what he is doing. Having a team like this behind us and of course, our parts representative, Jamie, who has been a part of our journey every step of the way also. We have built a trusting relationship and we each know what our roles are and what we need to do to succeed!



Kevin & Stacey Gustafson

Gustafson's Auto Clinic Inc
3915 53 street
Athabasca, AB
T9S 1A7
p.(780) 675-5869
f.(780) 675-5884
Toll Free 1-877-675-5869